BISAC subject headings are the standard book categories used in the U.S. book industry. (The UK uses BIC, France uses CLIL, Germany uses WGS, and so on.) The categories are updated regularly as new genres become popular. If you publish through Amazon, Barnes & Noble, or any other online retailer, you have probably come into . . .
People complain that InDesign won’t export decent EPUBs. I have to disagree. You can get pretty decent results from InDesign if you optimize the file for EPUB before exporting. Here are the steps that I follow for InDesign CS6. Make sure styles are applied to anything that needs to be different from the base font . . .
Many of my clients sell books at book shows, state fairs, seminars, and other events where they are face-to-face with readers. Selling in person works great when you have a physical book and the reader likes physical books. Some readers, however, prefer e-books. Telling someone your book is available at all the major e-book retailers . . .