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Website Design

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Every website and WordPress theme I build is custom-designed, based on the specific needs of you, your business, and your site visitors. I’ve been building static websites since 1999, and WordPress sites since 2006. View my website portfolio.

The way your site is constructed affects your rank in search engines. For instance, site speed — how fast your pages load — is one of the website ranking factors used by Google. Another ranking factor is whether your content is presented in text, images, or both: search engines can’t read text in images, audio, or video.

Websites I build are

  • Tested in multiple browsers: currently Internet Explorer 7-9 (Windows), Opera (Windows), Google Chrome (Windows), Firefox (Windows and Macintosh), and Safari (Macintosh)
  • Validated to comply with standards set by the World Wide Web Consortium (W3C)
  • Designed to be usable at any connection speed
  • Designed with cascading style sheets (CSS)
    • to make site maintenance faster, easier, and less expensive
    • to be accessible to screen readers and other alternatives to standard browsers
    • to be more search engine friendly
  • Optimized for search engines (SEO) by including
    • page-specific title tags (the titles shown at the top of the browser window when you visit a page)
    • heading tags that clearly identify the main topic of each page and any subtopics
    • page-specific description meta tags, which are used on the search results page by some search engines
    • a robots.txt file, which directs search engines to your sitemap
    • a sitemap.xml file, which lists the pages you want indexed by search engines
    • at client request keywords meta tags (the major search engines don’t use keywords because they index the actual text on your pages)
  • Submitted to the top three search engines — currently Google, Yahoo!, and Bing.